Ladbrokes Bingo appointed me with the mission to redesign their Bingo character "Laddie" in 2013.
After creating an initial selection (seen in the image on the right) they chose the bingo ball character shown above. I designed him further using Adobe Illustrator and Photoshop. I also created banners, animations and digital scratch-cards (seen in the image above).
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Over 14 years experience
Animator & Digital Designer